Announcing on-demand deployment for custom Amazon Nova models in Amazon Bedrock

Starting today, customers can use the on-demand deployment option in Amazon Bedrock for Nova models that have been fine-tuned or distilled in Bedrock, or customized in SageMaker AI. Models customized on or after 7/16/2025 will be eligible.

This enables Bedrock customers to reduce costs by processing requests in real-time without requiring pre-provisioned compute resources. Customers only pay for what they use, helping reduce the need for an always on infrastructure.

Amazon Bedrock is a fully managed service that offers a choice of high-performing foundation models from leading AI companies via a single API. Amazon Bedrock also provides a broad set of capabilities customers need to build generative AI applications with security, privacy, and responsible AI built in.

Learn more in documentation here and here.

Source:: Amazon AWS