Amazon Connect outbound campaigns can now be configured to connect a customer who has picked up a campaign call to an available agent in under two seconds while also supporting automatic call classification. This enhancement helps organizations support regulatory compliance with telemarketing laws such as the U.S. Telephone Consumer Protection Act (TCPA), while increasing customer engagement and agent productivity. Call classification automatically categorizes the outcome of a call using machine learning (ML), rather than requiring agent input, helping improve agent productivity and drive efficient customer engagement. To optimize outbound call performance, customers are encouraged to follow Amazon Connect’s best practices to reduce connection latency.
With Amazon Connect outbound campaigns, companies only pay-as-they-go for outbound campaigns processing and for associated channels usage. Amazon Connect outbound campaigns is available in US East (N. Virginia), US West (Oregon), Africa (Cape Town), Asia Pacific (Sydney), Canada (Central), Europe (Frankfurt) and Europe (London) AWS regions. To learn more, visit our webpage.
Source:: Amazon AWS