Apple’s Vision Pro enters a troubled market.
I say troubled because people have so far largely rejected head-mounted devices. Though before the iPod arrived, the market didn’t care much for digital music players, and before the iPhone, people didn’t care much for screen-based phones. So this should be familiar territory for Apple.
The iPod and the iPhone were both Steve Jobs-launched products — and after Jobs, you must stretch to find similar success, let alone a break-out product like the iPod and iPhone. The iPad seemed to lose momentum after Jobs died in 2011, and the Apple Watch (which broke Jobs’ naming convention but was a very good device) didn’t quite match those earlier iconic devices. (The internal decision to marry the Apple Watch to only the iPhone severely limited its potential market.)
To read this article in full, please click here
Source:: Computerworld