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How to Build Value with the Right Product as a Service Strategy

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Product as a Service helps manufacturers create different revenue streams and capture aftermarket value, and it helps their customers utilize the assets they need, when they need them, instead of forcing them to make a large upfront capital expenditure.

But what are the building blocks needed to start a Product as a Service journey?

Join this webinar to understand the value of Product as a Service, why manufacturers need to make the shift now, and the key components for transforming toward this direction.

Key takeaways:  

  • Understand the definition of Product as a Service, and how both manufacturers and their customers stand to benefit
  • Learn how to build a Product as a Service model that delivers value
  • Identify the critical components needed for a successful transformation


Martin Boggess, Vice President of Manufacturing & Field Service, Hitachi Solutions America, Ltd.
Martin Boggess is Industry Vice President, Manufacturing and Field Service, at Hitachi Solutions. For over 17 years, Martin has provided guidance to Fortune 1000 manufacturers at each stage of their IT strategy development and deployment, from initial planning through project execution. Martin ensures that scalable and innovative business technology aligns with organization goals and directives, delivers measurable results, and seamlessly evolves with changing industry trends while driving business growth.

Jim MacLennan, Vice President, Digital Advisory Services, Hitachi Solutions America, Ltd.
Jim MacLennan leads Hitachi’s Digital Advisory service, providing strategic vision and tactical guidance for the digital transformation of your organization. Prior to Hitachi Solutions, Jim was CIO at IDEX Corporation, a global industrial manufacturer. Before that, he was CIO for Pactiv LLC, a packaging manufacturer, and VP IT for Reynolds Services, providing IT services for Reynolds Consumer Products.

Jim has 30+ years of experience in multiple business models and markets, translating strategic drivers into tactical plans and tangible results. His career spans industries including pharmaceuticals, consumer durables, industrial products, and consumer packaged goods.

Jim’s latest book, Don’t Think So Much, lays out his vision for accelerating digital business. He regularly speaks publicly on digital and leadership topics.

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