There’s big news today for 31 million small and medium-sized businesses (SMBs) in the US who are among the growing number of companies to deploy Macs, iPhones, or iPads for work: Apple Business Essentials has exited beta and now offers plans that include AppleCare support.
Apple nurtures the enterprise
Regular viewers will recognize that Apple Business Essentials has been available in beta in the US since it was introduced in November 2021. The service is now available to any US business. Additionally, a two-month free trial will be available to all customers, including those who have been using Apple Business Essentials in beta; the company says tens of thousands of US companies are already using it.