If this wasn’t an email, I might send you a video instead.
We’ve all gotten used to video meetings over the past two years. But when it comes to asynchronous—or non-simultaneous—communication, we mostly fall back to the tried-and-true medium of email.
Email is good for a lot of things, but it’s lousy at communicating emotion or personality, delivering a demo, or displaying a scene. Video is better for that.
“Video messages carry the personality of the messenger in a way that the best-written email struggles to do,” said Eric Burns, CEO of Panopto, a video content management company. “Having someone talk you through a spreadsheet is so much better than sharing a sheet and a document.”