Meta CEO Mark Zuckerberg told us that, in the future, we’ll hold our business meetings in virtual spaces and be represented there by avatars.
He was right about that. But it looks like Apple, rather than Meta, is building the more compelling vision for avatar-based virtual business meetings. New details have emerged about Apple’s augmented reality (AR), and it looks like something that could actually transform how professionals communicate with one another.
A quick caveat: The platforms we’re talking about have not appeared even in beta and so they cannot be actually compared. All we have to rely on is company statements, leaks, reporting, sleuthing, speculation — and common sense.