Amazon Connect Customer Profiles now supports near real-time data ingestion from Segment and Shopify. Use existing Segment data sources to ingest customer information such as name, email address, and phone number into Amazon Connect. Once your connectors are configured, customer profiles are created and updated in near real-time for new customer actions such as new customer registration, change in contact information, and new order transactions. When a customer calls in, Customer Profiles identifies the customer and presents the agent with latest and most up to date customer information to help them service the customer.
Source:: Amazon AWS