The biggest difference in business models between mobile giants Google and Apple is that Apple sells hardware and software whereas Google sells information. So when Apple makes a big play out of protecting privacy—such as pushing back against encryption backdoors and government subpoenas—it’s relatively easy for them. That’s not primarily how they make money.
Google, though, has a business model that truly hates privacy. To Google, enterprise data privacy, along with consumer data privacy, is just something that deprives them of raw material that they can sell. In short, Google has to publicly say that it protects its customers’ privacy while privately doing whatever it can to keep leveraging that data.