ASA Bans Sky UK Advert for “Lowest Priced” Broadband Claim

By GIXnews

The Advertising Standards Authority (ASA) has banned a TV advert for ISP Sky Broadband after it was found to have misleadingly claimed to offer “the UK’s lowest priced superfast broadband” service, which was not substantiated by the limited comparison. The promotion itself stemmed from the provider’s January 2020 sale, which included a voiceover that said: […]

Source:: ISPreview