Vodafone Ad Banned for Misleading “unbeatable” Call Reliability Claim

The Advertising Standards Authority has banned a national press and website advert for Vodafone’s mobile network after Three UK complained that the promotions could not substantiate the claims of being “unbeatable at connecting your calls” and “unbeatable at keeping your calls connected“. Apparently the claims were based on Vodafone’s own call performance data as well […]

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